Customers Want to Feel Heard—Calabrio and UJET can Help You be a Better Listener - Calabrio
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Customers Want to Feel Heard—Calabrio and UJET can Help You be a Better Listener

After months in total or semi-isolation, today’s customers—especially those with less disposable income due to economic shutdowns—have an even greater need to feel heard by the customer service teams they contact.

But what customers actually mean when they say they want to be “heard” might surprise you.

Calabrio’s recent Evolving World of Work study—which researched how the COVID-19 pandemic impacted and will continue to impact customer service expectations and contact center operations—found increased expectations around two key elements that make a customer feel heard:

  1. Omnichannel access. Seventy percent of U.S. contact center managers saw customers expecting to connect and communicate with customer service teams in more ways than simply voice.
  2. More empathy. Sixty-nine percent of U.S. manager respondents observed that customers want all interactions with customer service teams—including digital ones—to be infused with more emotional empathy.

It might seem difficult to meet both of these goals at the same time. After all, digital messages are prone to flat affect (ask anyone who’s misinterpreted one of my sarcastic texts!), and that certainly doesn’t foster empathy.

But delivering empathetic communications via omnichannel communications indeed can be done.

That’s why I’m so excited about Calabrio’s new partnership with UJET, where we’ve combined UJET’s modern customer support capabilities with Calabrio’s leading workforce and customer engagement solutions.

Together, we’re creating a more digital experience for customers, one that’s also human-centric and empathetic. It’s about connection. Even if delivered by a remote or hybrid workforce.

Here’s how.


Seamless, integrated, digital-first communications give customers the interaction flexibility they crave.

Together, Calabrio ONE and UJET give contact centers a tightly integrated, multimodal, omnichannel platform that brings together multiple channels and contextual data to meet the needs of different customer journeys. Customers can pick from a rich selection of voice, messaging and mobile communication options to engage with contact center agents however they prefer.


A richer understanding of customer sentiment drives more empathetic interactions.

Our joint Calabrio ONE/UJET solution gives companies the contact center tools, infrastructure and insights they need to better understand customer sentiment. Leaders then use these sentiment findings to build new—or adjust existing—training protocols to coach agents more extensively on how to build, nurture and communicate empathy.


Cloud-based technology enables seamless shifts to remote work when needed.

A deep, cloud-to-cloud integration between UJET and Calabrio ONE lets organizations quickly deploy, modernize and decentralize customer support operations when strategy shifts or unexpected events like the pandemic require it.

These three types of connections can help your company become a better listener, so your customers truly feel heard. We’d love to tell you more about it.

Learn more about Calabrio and UJET’s partnership.

Ross Daniels
As Vice President of the Global Partner Organization at Calabrio, Ross Daniels is responsible for strategic technology and platform partners, reseller/channel partners, third party developer partners, services partners and system integrators. Ross identifies key growth opportunities through platform partner development and corresponding product integration programs. He also manages the integration of acquired technologies into the Calabrio ONE suite to create best-of-breed solutions. With more than 20 years of marketing, product marketing and product management experience in technology and telecommunications, Ross brings extensive expertise to Calabrio. Prior to joining Calabrio, Ross spent 18 years at Cisco where he served as the Senior Director of Collaboration Marketing for Cisco’s nearly $5B Collaboration business. There, he oversaw product positioning, solution messaging, collateral, channel engagement and go-to-market activities for Unified Communications, Conferencing, Telephony and Video Endpoints, and Customer Care/Contact Center. While at Cisco, Ross partnered with Calabrio to bring Calabrio’s WFO solutions into customers’ contact centers. Ross is also a seasoned speaker, having presented at numerous industry events including Voicecon/Enterprise Connect, Wireless Enterprise Symposium, Enterprise 2.0, Dreamforce, Frost & Sullivan Customer Contact, IWCE, Customer Interact, Cisco Collaboration Summit, and Cisco Live. Ross holds a Bachelor of Arts degree in English from Harvard University and a Master of Business Administration degree from Babson College.
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