{"id":26546,"date":"2016-04-22T10:50:55","date_gmt":"2016-04-22T10:50:55","guid":{"rendered":"https:\/\/www.calabrio.com\/nl\/blog\/hoe-je-een-kickstart-kunt-maken-met-je-programma-voor-mobiele-klantervaring\/"},"modified":"2025-04-10T11:27:05","modified_gmt":"2025-04-10T11:27:05","slug":"hoe-je-een-kickstart-kunt-maken-met-je-programma-voor-mobiele-klantervaring","status":"publish","type":"post","link":"https:\/\/www.calabrio.com\/nl\/blog\/hoe-je-een-kickstart-kunt-maken-met-je-programma-voor-mobiele-klantervaring\/","title":{"rendered":"Hoe je een kickstart kunt maken met je programma voor mobiele klantervaring"},"content":{"rendered":"\n<section\n\tid=\"\"\n\tclass=\"section-blog-case-study pb-l\/l md:pb-l\/xxl\"\n\tdata-theme-block-id=\"block_2c24076b8235253f83d98d079d6cdd33\"\n\tdata-aos=\"fade-up\"\n>\n\t<div class=\"relative\">\n\t\t\t\t\t<div class=\"absolute top-0 left-c\/xl pt-0 lg:pt-4 md:mt-c\/m lg:mt-0\">\n\t\t\t\t<div class=\"py-c\/xs md:py-c\/l xl:py-c\/xs\">\n\t\t\t\t\t<ul class=\"flex gap-2 line-clamp-1 body-small\"><\/ul>\t\t\t\t<\/div>\n\t\t\t<\/div>\n\t\t\t\t\t\t<div class=\"flex lg:flex-row justify-between md:pt-l\/xl  flex-col\">\n\t\t\t<div class=\"container mt-c\/l md:-mt-c\/m lg:w-[calc(100%\/240*139)] lg:pb-0 flex flex-col gap-c\/xl md:gap-c\/l lg:px-c\/xxl xl:pr-[170px]  pt-c\/xxl lg:py-c\/xxl\">\n\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"flex flex-row gap-c\/m pt-c\/s md:pt-c\/l flex-wrap\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<p class=\"w-fit body-small text-text-secondary-aa font-medium px-c\/m py-c\/xs bg-background-secondary rounded-xs cursor-pointer\">Geen onderdeel van een categorie <\/p>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<div class=\"\">\n\t\t\t\t\t<h1 class=\"heading-medium pb-c\/m\">Hoe je een kickstart kunt maken met je programma voor mobiele klantervaring<\/h1>\n\t\t\t\t\t\t\t\t\t<\/div>\n\n\t\t\t\t\n\t\t\t\t\n\t\t\t<\/div>\n\t\t\t<div class=\"relative lg:w-[calc(100%\/200*101)] xl:w-[calc(100%\/240*101)]\" data-aos=\"fade-up\" data-aos-delay=\"250\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t<\/div>\n<\/section>\n\n\t\t<style>\n\t[data-theme-block-id=\"block_2c24076b8235253f83d98d079d6cdd33\"] {\n\t\t@media only screen and (max-width: 743px) {\n\t\t\t\t\t\t\t\t}\n\t\t@media only screen and (min-width: 744px) {\n\t\t\t\t\t\t\t\t}\n\t}\n\t<\/style>\n\n<div class=\"container group page-layout flex flex-col flex-wrap lg:flex-row gap-l\/xxl lg:gap-gutter py-l\/xxl lg:py-l\/xs blg_inner_container\" data-module=\"page-layout\">\n\t\t\t\t\t\n\t<div\n\t\tclass=\"w-full aos-init aos-animate gap-c\/l flex flex-col\"\n\t\tdata-module=\"sticky-nav\"\n\t\tdata-aos=\"fade-up\"\n\t>\n\n\n\t<div class=\"flex justify-between items-center\">\n\t\t<p class=\"body-medium text-text-tertiary-aa\">Share<\/p>\n\n\t\t<div class=\"flex\">\n\t\t\t<a\n\t\t\t\thref=\"https:\/\/www.linkedin.com\/sharing\/share-offsite\/?url=https%3A%2F%2Fwww.calabrio.com%2Fnl%2Fblog%2Fhoe-je-een-kickstart-kunt-maken-met-je-programma-voor-mobiele-klantervaring%2F\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\tclass=\"w-10 h-10 flex justify-center items-center p-c\/s border-thin border-stroke-tertiary hover:opacity-85\"\n\t\t\t\taria-label=\"\"\n\t\t\t>\n\t\t\t\t<svg width=\"18\" height=\"18\" viewBox=\"0 0 18 18\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_2513_59672)\">\n<path d=\"M16.6676 0H1.32891C0.594141 0 0 0.580078 0 1.29727V16.6992C0 17.4164 0.594141 18 1.32891 18H16.6676C17.4023 18 18 17.4164 18 16.7027V1.29727C18 0.580078 17.4023 0 16.6676 0ZM5.34023 15.3387H2.66836V6.74648H5.34023V15.3387ZM4.0043 5.57578C3.14648 5.57578 2.45391 4.8832 2.45391 4.02891C2.45391 3.17461 3.14648 2.48203 4.0043 2.48203C4.85859 2.48203 5.55117 3.17461 5.55117 4.02891C5.55117 4.87969 4.85859 5.57578 4.0043 5.57578ZM15.3387 15.3387H12.6703V11.1621C12.6703 10.1672 12.6527 8.88398 11.2816 8.88398C9.89297 8.88398 9.68203 9.97031 9.68203 11.0918V15.3387H7.01719V6.74648H9.57656V7.9207H9.61172C9.9668 7.2457 10.8387 6.53203 12.1359 6.53203C14.8395 6.53203 15.3387 8.31094 15.3387 10.6242V15.3387Z\" fill=\"#2356E7\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_2513_59672\">\n<rect width=\"18\" height=\"18\" fill=\"white\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n\t\t\t<\/a>\n\n\t\t\t<a\n\t\t\t\thref=\"https:\/\/twitter.com\/intent\/tweet?url=https%3A%2F%2Fwww.calabrio.com%2Fnl%2Fblog%2Fhoe-je-een-kickstart-kunt-maken-met-je-programma-voor-mobiele-klantervaring%2F&#038;text=Hoe je een kickstart kunt maken met je programma voor mobiele klantervaring\"\n\t\t\t\ttarget=\"_blank\"\n\t\t\t\trel=\"noopener noreferrer\"\n\t\t\t\tclass=\"w-10 h-10 flex justify-center items-center p-c\/s border-thin border-stroke-tertiary 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xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<g clip-path=\"url(#clip0_2513_59678)\">\n<path d=\"M9 0C4.02948 0 0 4.02948 0 9C0 13.2206 2.90592 16.7623 6.82596 17.735V11.7504H4.97016V9H6.82596V7.81488C6.82596 4.75164 8.21232 3.3318 11.2198 3.3318C11.79 3.3318 12.7739 3.44376 13.1764 3.55536V6.04836C12.964 6.02604 12.595 6.01488 12.1367 6.01488C10.661 6.01488 10.0908 6.57396 10.0908 8.02728V9H13.0306L12.5255 11.7504H10.0908V17.9341C14.5472 17.3959 18.0004 13.6015 18.0004 9C18 4.02948 13.9705 0 9 0Z\" fill=\"#2356E7\"\/>\n<\/g>\n<defs>\n<clipPath id=\"clip0_2513_59678\">\n<rect width=\"18\" height=\"18\" fill=\"white\"\/>\n<\/clipPath>\n<\/defs>\n<\/svg>\n\t\t\t<\/a>\n\t\t<\/div>\n\t<\/div>\n\n\t<\/div>\n\t\t\t\n\t\t\t<div class=\"flex flex-col flex-1 lg:basis-0 lg:py-c\/m  js-page-content overflow-hidden\">\n\t\t\t<div\n\tstyle=\"background-color: #FFFFFF\"\n\tclass=\" wysiwyg wysiwyg--inline flex flex-col py-c\/l gap-c\/m\"\n\tid=\"\"\n\tdata-aos=\"fade-up\"\n>\n\t\t\t\n\t\t\t\t\t<span style=\"color: #080F21\"><div class='wpb-content-wrapper'>Stel je het volgende scenario voor: een jonge vrouw loopt over straat op weg naar haar werk en luistert naar muziek op haar smartphone met haar draadloze headset terwijl ze speelt op een van haar apps. Als je erover nadenkt, is dit geen hypothetisch verhaal dat moeilijk voor te stellen is. Het is ons dagelijks leven. We zijn geobsedeerd geraakt door onze mobiele apparaten. In <a href=\"https:\/\/newsroom.bankofamerica.com\/press-releases\/consumer-banking\/hold-phone-us-consumers-wouldnt-last-one-day-without-access-their-sm\" target=\"_blank\" rel=\"noopener noreferrer\">een onderzoek uit 2014 onder Amerikaanse consumenten<\/a> zegt 91% van de mensen dat hun mobiele telefoon net zo belangrijk is als hun auto en deodorant.<\/p>\n<p>En het is logisch. Onze telefoons zijn het begin- en eindpunt van ons dagelijks leven. We gebruiken onze telefoons om &#8217;s ochtends wakker te worden, voor online bankieren, om informatie op te zoeken, als herinneringen voor afspraken en om boodschappen te doen. Als je bedenkt hoe afhankelijk we zijn geworden van mobiele technologie, zie je dat dit een van onze grootste kansen is om onze aanpak van onze klantervaringsprogramma&#8217;s te herzien.<\/p>\n<p>Als je bezig bent met het implementeren van je eigen mobiele klantervaringsprogramma, zijn hier een paar tips om je op weg te helpen:<\/p>\n<ol>\n<li>Bepaal je strategie &#8211; Weet precies wat je wilt bereiken. Bouw je mobiele strategie rond wat goed is voor <a href=\"https:\/\/www2.teleopti.com\/l\/25502\/2015-05-12\/23bbvy\" target=\"_blank\" rel=\"noopener noreferrer\">je bedrijf<\/a> en je klanten, in plaats van je te richten op wat er vandaag gebeurt.<\/li>\n<li>Begrijp de mobiele reis &#8211; Technologie heeft het mogelijk gemaakt om een 360-graden beeld van je klanten te krijgen. Een <a href=\"https:\/\/www2.teleopti.com\/l\/25502\/2015-04-17\/t5gl9\" target=\"_blank\" rel=\"noopener noreferrer\">geconsolideerd beeld hebben van alle touchpoints<\/a> (smartphone, web, tablet, applicaties, uitdagingen) is essentieel om inzicht te krijgen in het gedrag van je klanten en zal nieuwe strategie\u00ebn inzichtelijk maken.<\/li>\n<li>Focus op de mobiele ervaring &#8211; Omarm de aanbevelingen van collega&#8217;s. Overweeg om online communities op te zetten om in te spelen op de behoeften van klanten. Als je klanten een platform biedt waar ze gemakkelijk antwoorden kunnen vinden of een probleem kunnen oplossen, zal je merk daar veel baat bij hebben.<\/li>\n<li>Inzichten bijhouden &#8211; Definieer je gewenste resultaat en koppel dit aan je bedrijfsdoelstellingen en KPI&#8217;s voor de korte termijn. Door je vooruitgang te meten, kun je sterke en zwakke punten identificeren die helpen bij het opstellen van de beste praktijken voor je <a href=\"https:\/\/www.teleopti.com\/wfm\/teleopti-wfm-solution\/solution-capabilities-in-depth\/staff-budgeting.aspx\" target=\"_blank\" rel=\"noopener noreferrer\">langetermijnplanning<\/a>.<\/li>\n<\/ol>\n<p>Hopelijk zijn deze tips waardevol voor je als je je voorbereidt op de volgende stap in het opzetten van je mobiele klantervaringsstrategie. Kijk uit naar toekomstige blogs van mij als ik elk van deze gebieden in meer detail verken.<\/p>\n<p>Voel je vrij om je gedachten en best practices te delen, want ik weet zeker dat we allemaal iets van elkaar kunnen leren.<\/p>\n<p>Bedankt voor het luisteren en veel succes.<\/p>\n<p>Brandon Rowe<\/p><\/div>\n<\/span>\n\t\t\t<\/div>\n\t\t<\/div>\n\t\n\n\n\t<\/div> ","protected":false},"excerpt":{"rendered":"","protected":false},"author":4,"featured_media":26548,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"om_disable_all_campaigns":false,"footnotes":""},"categories":[50],"tags":[],"blog-languages":[],"class_list":["post-26546","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-geen-onderdeel-van-een-categorie"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.4 (Yoast SEO v27.4) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Hoe je een kickstart kunt maken met je programma voor mobiele klantervaring | Calabrio<\/title>\n<meta name=\"description\" content=\"We gebruiken onze telefoons voor alles - 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