With the emergence of multi-channel communication in today’s contact centres comes an inherent challenge: accessing and understanding all the data created by those various channels. Having a plan on what to do with the data and with whom to share the information is just as important as access to the data. After all, how else will […]
It is important to realise that if your organisation operates outside of the European Union (EU) and you have just one EU contact within your contact centre database, you need to understand and comply with the looming General Data Protection Regulation (GDPR). Your time to prepare is running out—the new regulation goes into effect on […]
As advances in technology have empowered customers and increased their expectations, both the cost of losing a customer and the value of retaining one have grown. The need for accurate, ongoing insights into customer preferences and behaviour is greater than ever. The traditional way businesses have tried to learn what their customers think was to […]
The world is data-driven. And the motto “numbers don’t lie” stems from the idea that data is the source of undeniable truth. Data driven metrics act as a catalyst; it reveals patterns, uncovers strengths and weaknesses, and prompts change. While companies acknowledge data as an important business tool, many fail to wholly utilise the information […]
Do you believe luck plays a significant part in your own career? What about the role luck plays in driving positive business results for your contact centre? A recent simulation by two Italian physicists and an Italian economist attempted to quantify the role of luck and talent in successful careers. Their results—which correspond with studies based […]