In today’s contact centres, scheduling is no longer just about filling shifts, it’s about empowering people, building flexibility, and creating an environment where agents feel engaged and supported. Because when agents are happier, they deliver a better experience for your customers.
That’s precisely what Lego, The AA, and Macmillan Cancer Support – all proud Calabrio customers – are doing. And now, they’re coming together to share how they’re rethinking forecasting and scheduling to create better outcomes for both their agents and their organisations.
In this session, you’ll hear how these leading brands are tackling some of the biggest challenges in workforce management. In an honest conversation, we’ll chat:
- Designing flexible shifts that work for agents and the business – including smarter holiday and leave planning
- Using AI to empower agents with self‑service
- A deep dive into what’s working, what’s not, and what’s on the horizon
- And how Calabrio brings it all together
Whether you’re a WFM leader or contact centre manager, you’ll walk away with real-world insights and practical ideas to build a smarter, people-first scheduling strategy that leads to happier agents and stronger results.

Sep 11, 2025

12 pm BST
Speakers

Simone James
Scheduling Manager
The AA

Mhairi Drummond-Smith
Resource Manager
At Macmillan Cancer Support

Jo Gilbert-Button
Global Scheduling Manager
At Lego

Phil Anderson
Host
Director at the Forum

Scott Budding
Guest HostSales Engineering Manager at Calabrio
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