Providing the best customer experience possible is at the top of every company’s priority list. Brands know that customers want personalized, proactive service that validates their purchase decision. Customers want brand interaction to be seamless and easy, and brands know that they risk losing their competitive advantage if they fail to deliver. With this pressure […]

Do you know how many times the average user checks his or her smartphone a day? It comes to a whopping 150 times a day! This explosive rise in mobile usage gives us the chance to stay connected 24/7. This also allows customers to shop and interact with businesses in ways that were unimaginable only [...]

While technology certainly plays a key factor in this and has made it easier for companies to transition to a remote work environment many of them are still not quite sure what policies they need to adopt and what first steps to take to keep their remote employees happy. If you are looking for ways […]

Last month, Adobe Marketing VP, John Travis, shared insights from Adobe’s 2016 Digital Trends report, including which opportunities businesses are most excited about this year. The number one response? Customer Experience. “In 2014, it emerged as a top priority for marketers. In 2015, it gained momentum. Now, in 2016, it’s so important, it pulls other […]

As the contact center industry gradually shifts its collective focus from cost-driven customer service to profit-oriented customer experience optimization, there is a noticeable shift in the way the industry is measuring a successful customer contact. There is an industry evolution underway that is taking forward-thinking, leading-edge contact centers further away from performance-based key performance indicators […]

All forecasts are wrong. This infamous statement may be among the first things professors preach in many university-level business courses on forecasting. Most of us are familiar with the frustration felt when we are unable to close a project within the budgeted scope, year-end business volumes are nowhere near the January forecasts, summer vacations are [...]

The “smart” technology that revolutionized our cell phones is finding its way into just about everything: medical devices, baby monitors, smoke detectors, thermostats, running shoes, even cows. Yes, cows: A company in the Netherlands developed a sensor that attaches to a cow’s ear, monitors its vital signs and transmits the data to a computer, which […]

Call them what you will, Millennials, the Millennial Generation, Generation Y or the Net Generation are the future of our workplace, a growing and very important part of today’s talent pool. In fact, according to American company Bronto, a worldwide provider of cloud-based commerce marketing automation platforms , Millennials number a staggering 79 million and [...]